About Team Clout
About Our Barrel Aged Coffee Beans
We begin with single origin Colombian Arabica beans. The green beans are aged for eight or more weeks in freshly dumped spirit barrels. The barrels are rolled to ensure even exposure to the wet barrel staves to infuse the essence of the premium spirits.
Once the beans have aged properly, the barrels are cracked open to reveal the green beans. We then roast the coffee beans in small batches according to our Clout roasting profile. Any alcohol that may have been absorbed during the barrel aging process has burned off at the high temperatures, but the bold flavors and aromas of the spirits remain, giving our coffee a bold flavor you're sure to love!
Try a variety of our barrel aged coffee flavors with our Ultimate Variety Bundle!
Beans from the Colombian region are purchased from a variety of small producers near the Huila Mill. This El Camino Real blend is typically 90% Supremo, 10% Excelso but can vary depending on harvest season and market conditions. These beans typically have an elevation of 1100 - 1800 MASL with aromas of bakers chocolate, black walnut, stone fruit, and lemon with flavors of cocoa, bruleed fruit, and citrus.
Our espresso roast is a blend that includes beans from the Cerrado Mineiro region of Brazil. These beans have an elevation of 1050 - 1130 MASL with aromas of brownies, caramel, marshmallows, and juicy body with flavors of toasted oats, lemon tea, and Hostess cupcake.
Female Founded, Women Owned
In May 2018, three passions converged: a love for coffee, bourbon, and community, giving birth to what is now Clout Coffee. Founder Carole Sprunk envisioned a brand rooted in her passions, aiming to empower and inspire others in their daily lives. Coffee, a universal experience, connects us with family and friends and accompanies us in our solitary moments as we begin our days.
In October 2023, two couples came together to bring Clout Coffee to Hermann, Missouri. Clayton and Marie Newell joined forces with Brian and Alicia Jett to continue the brand’s legacy. Drawing on their combined experience in business, branding, and operations, the team relocated the roastery to Hermann and deepened Clout’s connection to local craft culture.
After nearly two years of collaboration and growth, the Newell's exited the business in September 2025 to focus on their distillery, Lionheart Whiskey Co., and other ventures. Their efforts helped establish Clout Coffee’s strong foundation in Hermann and strengthened its reputation as a premium barrel-aged coffee rooted in craftsmanship and community.
The transition was perfect time for Carole Sprunk to step back into the business! As we enter 2026, the Clout Coffee trio Alicia, Carole & Brian look forward to helping put more Clout in everyone's cup!
Clout Coffee Today
Clout Coffee remains true to its origins as a female-founded and women-owned company. Our artisan coffee beans can be found in local retailers and tasting rooms and are always available online for delivery straight to your door.
Meet the Owners
Alicia Jett, CEO & CHRO
Alicia Jett is a devoted mother of three girls and a resident of Hermann, Missouri, where she lives with her husband, Brian. Originally from Omaha, Nebraska, Alicia moved to Missouri for college, earning her bachelor’s degree in Business Administration and an MBA. With a career in Human Resources, she is passionate about continuous learning and is excited to dive into the coffee business as Co-CEO and CHRO of Clout Coffee. Alicia has served on various charity boards and loves giving back to the community. In her free time, she enjoys family walks and exploring new places with her family. Her favorite mug reads "Hermann: A Town Called Blessed," reflecting her love for her hometown and her adventurous spirit.
Carole Sprunk, Founder and CMO
Carole Sprunk is an entrepreneur, brand strategist, and coffee founder driven by a passion for building meaningful brands and communities. She originally launched Clout Coffee in 2018 with a vision to create more than just a premium coffee product — she set out to build a movement centered around ambition, resilience, and the entrepreneurial mindset.
With a professional background spanning the magazine publishing, media, and e-commerce industries, Carole has spent over a decade helping businesses grow through strategic marketing, storytelling, and brand development. Her experience launching publications, developing consumer products, and guiding businesses to market has shaped her belief that success is built through both creativity and discipline. When she's not grinding on the business front, she can be found hanging out with her 3 boys and family in Omaha, Nebraska.
Brian R. Jett, CPA, CFP®, CFO
Brian Jett is a proud husband and father of three wonderful girls. A native of St. Louis, Missouri, he moved his family to Hermann in 2022, coinciding with a career shift to real estate after 15 years in public accounting. Brian is a serial entrepreneur, managing several short-term vacation rentals, commercial properties, and a local arcade, Kugelblitz Gaming. His passion for Hermann shines through his involvement in numerous community development and philanthropic initiatives. Currently, he serves as Secretary of Hermann Regional Economic Development, Treasurer of the Showboat Community Theatre, and Treasurer of the Beloved Pawn Youth Center. Brian’s dedication to his community and family is evident in his many roles and his enthusiastic support for Clout Coffee.